Our Services

How can we help?

Whether your marketing team is overwhelmed and needs extra support or you'd like to get a fresh perspective on your marketing activities, we're ready to step in and make an impact.

We specialise in developing localised strategic marketing plans, managing CRM projects, executing traditional and digital advertising campaigns as well as organising regular team training or short workshop sessions.

You can engage our expertise on a project basis or a freelance arrangement. Explore our services to see how we can collaborate and deliver impactful results swiftly!

Have a chat with us

Localised marketing strategies

Expanding into international markets means more than translating content — it requires understanding the cultural nuances that define each region.

With expertise in Western Europe and North America, and experience in Australia, South America and South Africa, L'Atelier Marketing helps businesses tailor their marketing approach to resonate with local audiences.

By adapting your message to fit the unique tone and expectations of each market, we ensure your brand connects meaningfully, driving success in overseas ventures.

Marketing training & Operational support

Whether you're a small business needing foundational marketing guidance or looking to enhance your team's expertise, we provide flexible training and coaching tailored to your specific needs.

Our hands-on approach ensures that you're supported every step of the way, from essential marketing tasks to more complex strategies, empowering your business to grow with confidence.

CRM & Automation integration

Many businesses gather incredibly valuable data but fail to leverage its full potential.

At L'Atelier Marketing, we help companies of all sizes — whether you'd like to get started with a CRM and emailing system or looking to advance customer engagement and lead generation through sophisticated automation.

By optimising your sales and marketing funnels, we simplify the integration of CRM systems and automation tools, boosting efficiency and capturing valuable opportunities. This allows you to focus more on your core business while we enhance your data-driven strategies.

How does it work?

Initial contact

Reach out to us with your requirements. We'll discuss your needs and determine if a discovery meeting is necessary before providing a ballpark estimate.

Discovery meeting

We'll connect via phone or video conference to ensure we're a good fit and gather enough information to create a detailed proposal.

Proposal

You'll receive a proposal outlining our understanding of your needs, deliverables, timelines and cost estimate.

Agreement

Upon approval, sign the proposal, which includes our terms and conditions. Note for some projects, a 30% deposit is required to secure time in the schedule.

Kick-off

Depending on complexity, we might start with a strategy meeting to dive deeper into your goals, target audience, and specific needs. This could be a briefing, planning session or brainstorming workshop.

Completion

We'll keep you informed and involved throughout the project, adapting our approach to your preferred communication style and feedback process. Upon completion, you'll receive a final invoice detailing the services provided.

Stretching our capacities

To ensure your project receives the highest level of expertise or needs additional resources, we may recommend partnering with trusted industry associates in the areas listed below.

We're more than happy for you to engage with them directly but we can also remain the single point of contact acting on your behalf if you'd rather do it this way. Any involvement of a third-party would be discussed with you prior.

Web development
Branding
Translation
SEO/SEM
Events
Graphic design & printing
Photography & videos

Frequently asked questions

Here are some common questions about L'Atelier Marketing.

What marketing services do you offer?

L'Atelier Marketing offers a range of marketing services designed to improve your brand visibility, attract more customers and drive business growth. We tailor our services to fit the unique needs of businesses across various sectors, helping them grow and succeed in a competitive market.

This includes developing localised strategic marketing plans, managing CRM projects, executing traditional and digital advertising campaigns and creating engaging content - in English but also in French! We also offer team training and short workshop sessions to empower your team. Whether you need support for a specific project or ongoing freelance assistance, we can help you achieve your marketing goals.

What is your marketing process?

Our process typically starts with a consultation to understand your goals and target audience. From there, we develop a tailored strategy, execute the plan and provide regular reporting and analysis.

What is the cost of your services?

While we do offer standard hourly rates for marketing consulting services, each project is unique. To ensure you receive the best value, we provide personalised quotes based on the time invested, the complexity, the scope and the deliverables (specific outputs or results expected) of the project.

We strive to ensure your complete satisfaction with the deliverables. Should any revisions be necessary within the scope of the original agreement, we'll gladly accommodate them.

In some cases, we may need to spend additional time with you exploring your industry, competitors and operations further to provide the most relevant and impactful results.

Where are you located?

L'Atelier Marketing is based in the rural Waikato, New Zealand, but we happily serve clients throughout the country and internationally. With a decade of working across continents and four years of experience leading a fully remote international marketing team, we're well-versed in the technologies that bridge distances.

In the event that in-person meetings or attendance are essential, travel expenses will be discussed upfront and added to the project scope - driving distance would be based on applicable IRD kilometre rates.

How do you measure the success of your marketing campaigns?

We work with you to define what success looks like for your marketing campaigns. We discuss your business goals and identify the most relevant metrics to track. These typically include KPIs such as website traffic, lead generation, conversion rates and ROI. We provide regular reports and are always available to discuss the performance of your campaigns and make adjustments as needed.

Do you offer any guarantees?

While we can't guarantee specific results (as marketing is influenced by many factors), we are committed to providing high-quality work and ensuring your satisfaction. We work closely with you throughout the process and are happy to make revisions within the agreed scope.

Do you work with specific marketing tools or platforms?

Yes, L'Atelier Marketing works with a variety of marketing tools and platforms across different categories, ensuring we can select the best fit for each client's needs and budget. Our experience spans a wide range of software and systems, including:

General Productivity: Microsoft Office Suite (Word, Excel, PowerPoint), Office 365, SharePoint, Miro, MindUp
Design: Adobe Creative Suite (primarily Photoshop, InDesign, Premiere Pro, Audition), Canva
ERP and CRM: HubSpot, Microsoft Business Central, BigCloud
CMS: WordPress, HubSpot CMS, Joomla, Wix, Squarespace
Content Creation & Curation: Thinglink, Curata
Email Marketing: HubSpot, Mailchimp, Brevo (formerly Sendinblue), Sarbacane
Paid Media: Google Ads, Meta Ads Manager
Monitoring & Analytics: Google Analytics, Bitly, Hootsuite, X Pro (ex-TweetDeck)
Project Management: Slack, Trello, Microsoft Planner
PR Management: Prezly, iSentia

This diverse toolkit allows us to tailor our approach to your specific requirements. We're also adaptable and can quickly learn new platforms as needed. Our focus is on choosing the right tools to achieve your specific marketing goals.

Do you incorporate AI (ChatGPT) into your marketing services?

We see AI as a valuable tool to support marketing efforts. We typically don't use ChatGPT as we prefer other services (Claude AI or Gemini for instance), and we leverage AI-powered features in platforms like HubSpot and Adobe Creative Suite for tasks where AI can add value to increase productivity or efficiency.

However, we believe the heart of effective marketing lies in human creativity and strategic thinking. We're particularly passionate about crafting original, human-written copy that connects with audiences on an emotional level. AI can help to work smarter, but it doesn't replace the essential human element.

We're committed to staying up-to-date with the latest AI developments, understanding their growing importance. If you're interested in exploring how AI can benefit your company, we can provide AI-focused training modules.

Are you willing to sign a confidentiality agreement or contractor agreement?

Absolutely! I understand the importance of protecting your sensitive information and intellectual property. I'm happy to sign a confidentiality agreement (NDA) or a comprehensive contractor agreement that outlines details such as project scope, deliverables, payment terms and ownership of intellectual property.

Feel free to discuss your specific requirements, and we can work together to ensure a mutually beneficial and secure working relationship.

I've got another question?

Just contact us!

Ready to bring your marketing vision to life?

Book a free consultation with L'Atelier Marketing today and let's chat about how we can help your business thrive!